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Martin Luther King Jr. - Black History Month

ES Cartwright LLC

Overview

Thank you for your interest in our Martin Luther King, Jr. and Black History Month vignette package. This package was created to honor the most influential leader in the history of The Civil Rights Movement as well as to profile individuals whose dedication and perseverance to their cause was vital to our nation's history.

On January 20, 1986, 18 years after Martin Luther King, Jr. fell to an assassin's bullet, America celebrated the first observance of the national holiday in honor of his birthday. Since then, January has become a month in which his vision and dream of equality for all is reflected upon and celebrated nationwide. The five vignettes included in this package honoring Dr. King and his "Dream" are a perfect way to pay tribute to one of the greatest leaders of our time.

In 1976, a month long celebration was implemented in the United States to honor and reflect upon the contributions of African Americans and their impact on the historical landscape of America. Although many people recognize that February is Black History Month, many do not know the true history of this month of observance. In the 1920's, Carter G. Woodson created and promoted Negro History Week as a way to recognize accomplishments of individuals and to teach their stories to African Americans nationwide. He chose the month of February because it included the birthdays of two people who had a great impact on Black History: Frederick Douglas (February 7, 1817) and Abraham Lincoln (February 12, 1809). The fifteen Black History Month vignettes included in this package profile some of the most important African Americans in our nation's history.

We hope that you will find this a worthy series to air on your station during January to honor Martin Luther King, Jr. and in February to celebrate Black History Month.

If you have any questions, or, if you would like to reserve this vignette package for your station, please call Ernest Cartwright at 808-343-2707.

Once again, thank you for your consideration!

MLK and Black History Month Highlights

• Perfect for January (Martin Luther King, Jr. Holiday) and February (Black History Month).
• Attractive to local and national advertisers. Also may be run as PSA’s or within local newscasts
• Unlimited use and runs during licensing period
• Localization opportunities with local news-anchor or station personality
• Hosted by a nationally recognized celebrity such as television and film actor Blair Underwood
• Culturally relevant programming containing informative and historical information
• Affordable cash licensing fee
• One or two-year licensing terms available
• Broadcast exclusivity in your market